Revenue Advisory & Deal Origination for Established Operators.

We source and deliver qualified opportunities for relationship-driven businesses.

See if you qualify

About

We see it consistently: Founders managing overbuilt systems, teams optimizing something that shouldn't exist, vendors adding complexity where simplicity would scale.

Rouse & Holder does the opposite. We find the one constraint capping your revenue, unplug the real bottleneck, and double down on what actually works. For most clients, landing new business is the constraint.

Gary Rouse

Managing Partner, Rouse & Holder

Practices

I

Deal Origination

Even established companies rely too heavily on referrals and word of mouth. We source and screen opportunities against your criteria, so your pipeline grows with intent, not by chance.

II

Sales Operations

More revenue is lost between first contact and signed contract than anywhere else in the business. We find where your sales process breaks down and build what's needed to close the gap.

III

Revenue Strategy

Executive-level oversight without the complexity of a full-time hire or the headaches of vendor management. We take ownership and accountability for results, not activity.

Ideal Client Profile

01

$1M+ Annual Revenue

02

$10K+ Average Deal Size

03

Relationship-Driven Sales Process

04

Established Product-Market Fit

05

Proven Track Record of Client Success

Results

Healthcare Consulting Firm

Over-reliant on inbound, no premium offer or automated lead qualification.

2x Revenue

From $900K to over $2M annually

  • Close rate increased from 15% to 25%

  • Average contract value increased 50%

APPROACH

01

Launched a premium consulting offer targeting larger clients.

02

Built an automated qualification layer to screen prospects before reaching the sales team.

03

Diversified client acquisition channels with organic content, paid advertising, and direct outreach.

Professional Education Company

Four confusing offers at similar price points and an inconsistent pipeline of qualified sales calls from their outbound team.

2.5x Qualified Pipeline

From 40 to over 100 booked calls per month

  • Sales cycle compressed from 2 weeks to 5 days

  • Lead response time cut from 20+ minutes to under 2 minutes

APPROACH

01

Consolidated four overlapping service packages into two clear offers tied to specific buyer profiles.

02

Launched an inbound funnel with an application layer to screen prospects before reaching the sales team.

03

Rebuilt outbound and follow-up systems to cut response time and make every touch personal.

B2B Sales Agency

Long sales cycles, low upfront cash collection, and demos running without decision-makers in the room.

3x Revenue

From $500K to over $1.5M annually

  • Sales cycle compressed from 2 months to 2 weeks

  • 5x increase in upfront cash collected

APPROACH

01

Restructured to a 2-call process ensuring decision-makers attended every formal presentation.

02

Repriced from monthly retainers to quarterly engagements at a higher commitment level.

03

Improved contract terms to front-load cash collection and incentivize early renewals.

Pricing

Engagements begin at $20K per quarter, scoped to each client, with a cap on how many we serve at once.

See if you qualify